The Jakarta-based fashion start-up works directly with village craftswomen and grows 100 per cent of its own cotton – "hard choices" it's had to make because the majority of garment makers are still unfairly paid and material traceability is almost impossible.
Instead of passing on old and unwanted clothes to charity stores, consumers should re-direct the items to fast fashion companies that should pay for the waste they generate and fund research on new recycling technologies.
The garment industry has powered Bangladesh's economy and put more people to work than any other sector, especially women, in the last 40 years. But it has taken a heavy toll on women's mental and physical welfare.
Ruchira Tabassum Naved
and Sadika Akhter
Australian bank St George's start-up competition will see 12 companies competing for A$25,000 grants to make their ideas a reality. Among these is Kusaga Athletic, which says it makes the world's greenest T-shirt.