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Strategic Community Investment & Impact Measurement



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Community investment remains a key part of keeping businesses competitive, ensuring a social licence to operate and strengthening engagement with local stakeholders. A growing number of companies are producing Sustainability and CSR Reports with a distinct section on ‘Community’. While companies are able to report on their activities and what they are ‘doing’, not many are able to report on what changes or the positive impact that has been created as a result of their activities.

This one-day interactive workshop will provide attendees with a clear understanding of what Strategic Community Investment entails, how to go about it and how to measure and report on its outcomes and impact.

Workshop Part 1 – Strategic Community Investment

The workshop provides practical steps and key information companies need to know when developing and implementing its community investment strategy. This covers:

  • What is strategic community investment (CI) and how does it differ from philanthropy? Why is it important for corporate community activities to be strategic?
  • How to develop a CI strategy, taking into account priority social needs and business objectives
  • Understanding how partnerships and employee engagement (in particular skills based volunteering) contribute to CI
  • Internal structures (policies, governance, committees, etc.) needed to support and implement CI strategy
  • Communications (internal and external) of CI strategy and initiatives

Workshop Part 2 – Impact Measurement

This participatory workshop is designed to give attendees the background and tools to monitor, evaluate and measure the outcomes and impact of your community investment initiatives. This includes:

  • Understanding the theory of change required to bring about and achieve community investment objectives
  • An overview of the different impact measurement methodologies and tools including the LBG model, Social Return on Investment (SROI) and CSR Asia’s CI Scorecard
  • Presenting different case studies of companies applying impact measurement on their community investment initiatives and partnership
  • Step-by-step guide and hands-on application of CSR Asia’s Scorecard on attendees’ selected CI initiative


This course is organised by Global Compact Network Singapore, and delivered by CSR Asia, one of the leading providers of advisory, research and training services on sustainable business practices in Asia.

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S$380 – Special for GCNS members
S$490 – Regular
(Inclusive of course fee, lunch, notes and tea breaks)


Seminar Room, City Square Mall, 180 Kitchener Road
#B2-29 Centre Management Office, Singapore 208539

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Asia Pacific's Hub For Collaboration On Sustainable Development
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