MENA hits the heights at Intersolar

With most of Europe’s solar industry in the doldrums, and pressure being felt not just by importers but also by companies resident across the continent, it was refreshing to see that at last week’s Intersolar Europe exhibition in Munich, there was at least one bright spot that the entire industry could agree on MENA.

The Middle East and North Africa, whilst still in its early stages, was confirmed by exhibitors and visitors alike as one of the most important markets for development and potential in the current solar environment.

Of a sample of 300 companies spoken to directly by Asian Solar magazine, 73% of those responded by placing MENA in their top two strategic markets for the next 12-24 months.

Intersolar also dedicated a day to talks on the entire region, all of which inspired a great deal of interest and a belief that whilst solar may be struggling in many other economic areas, in MENA the potential for rapid-scale deployment and development is a very real possibility.

“We are not surprised that the poll we had commissioned during Intersolar, as well the focus by the organisers themselves on the region, has produced such a favourable response for MENA” says Derek Burston, exhibition director, GulfSol 2013.

“This is why with 2 months still to go until the event, we are seeing a never-ending stream of booking enquiries as the industry continues to realise that GulfSol provides the only dedicated solar platform for the solar industry in the region, with the focus on PV alone, and not on a sea of other renewables” he adds.

GulfSol 2013 takes place on 3-5 September at the Dubai World Trade Centre. For more information on maximising your presence in the region, contact Derek Burston on dburston@bowheadmedia.com or visit www.gulfsol.com

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