i Light Marina Bay returns with strong support for “Switch Off, Turn Up”
Building owners and corporations across the island respond positively to the sustainability call
i Light Marina Bay 2012, Asia’s first and only sustainable light art festival, returns in March bolstered by strong support from building owners and corporations for the sophomore edition of the “Switch Off, Turn Up” campaign.
Thus far, 42 buildings have committed to take part in the campaign to drive energy efficiency, more than two-fold increase from the 16 properties that participated in the inaugural edition in 2010. The campaign has also successfully extended its reach well beyond the Marina Bay precinct, with buildings across the island pledging their support.
Over the three-week i Light Marina Bay festival period, these buildings will consciously commit to switching off non-essential indoor/outdoor lighting and office equipment whenever possible and to turn up air-conditioning temperatures to a comfortable 24 to 25 degrees during office hours.
Besides buildings in the Marina Bay area such as Marina Bay Sands, Marina Bay Financial Centre and The Fullerton Heritage, buildings in other areas such as Wisma Atria, New Tech Park and Tampines Concourse are also participating in this year’s “Switch Off, Turn On”. City Developments Limited (CDL) has also stepped up its commitment, increasing the number of Singapore properties participating from four to 12 for this year’s campaign. Annex A contains the full list of participating buildings.
Festival organiser, the Urban Redevelopment Authority (URA), aims to energise more businesses to come on board. Mr. Mark Goh, Deputy Director of Place Management at the URA, said: “Participants in the last campaign collectively saved more than 41,000 kWh of electricity – this was a great success, thanks to the participation of buildings mostly within Marina Bay. This year, we have widened our reach to buildings beyond Marina Bay to spread the sustainability message to more businesses and advocate conscious energy management in their daily operations. We welcome more businesses to be part of this initiative as we strive towards a more sustainable future.”
i Light Marina Bay is the only festival in Asia to advocate the use of energy-efficient lighting technology for a sustainable future. The participating artists were chosen for the use of energy-efficient LED lights and/or the incorporation of sustainable, recycled and/or re-usable materials into their light artworks. Some of these artworks will also leverage on alternative energy sources such solar, kinetic or wind to generate the energy needed to power the light art installations.
The Festival will also be measured and managed from a sustainability and energy efficiency standpoint. Professional sustainability consultants have been engaged to work with all event partners, artists, contractors and suppliers to ensure that suitable sustainable practices are incorporated to reduce energy use, while managing resources and minimising waste.
Coming on board as Sustainability Sponsor is Singapore-based integrated energy company The PowerSeraya Group. A strong advocate of energy conservation and Merit Winner of the Singapore Environmental Achievement Award in 2011, the company supports the festival’s objectives to promote sustainable behaviour and practices. John Ng, CEO of PowerSeraya, said, “Highlighting the importance of environmental awareness as well as energy conservation through PowerSeraya’s outreach programmes forms an integral part of our efforts to promote a sustainable environment. The festival will bring this similar message to a broader community, which we hope will encourage them to use energy and resources responsibly.”
Visitors to the festival in March will be treated to energy-efficient displays, entertaining performances, workshops and competitions that aim to prompt people to start thinking sustainably and the various creative approaches they can adopt to live a more sustainable lifestyle. The public are invited to submit innovative, practicable energy efficiency ideas through the festival’s website, to stand to win attractive prizes. More information on the festival programmes and activities will be shared in the coming weeks.
i Light Marina Bay will open nightly from 7.30pm to 11.00pm from 9 March to 1 April 2012. The Festival operating hours ensure that festival-goers can easily commute to and from the festival grounds via public transportation, with access by way of the new Bayfront MRT station as well as Esplanade, Raffles Place and Marina Bay stations. Water transport is another option, via Duck Tours and river taxis. For more information, please visit www.marina-bay.sg/ilightmarinabay.
About Urban Redevelopment Authority (URA)
The Urban Redevelopment Authority (URA) is Singapore’s national land use planning and conservation agency. URA’s mission is “to make Singapore a great city to live, work and play in”. We strive to create a vibrant and sustainable city of distinction by planning and facilitating Singapore’s physical development in partnership with the community. As the main land sales agent for the state, our multifaceted engagement strategy includes the sale of state land to attract and channel private capital investment to develop sites for meeting our land use needs. As the place manager for Marina Bay, we promote exciting activities within Marina Bay in collaboration with other government agencies and private stakeholders. To create an exciting cityscape, URA also actively promotes architecture and urban design excellence. For more information, please visit us at www.ura.gov.sg.
About Smart Light Singapore
Smart Light Singapore (SLS) was established in 2010 as a not-for-profit entity to develop urban lighting festivals that would set new international standards for energy efficiency and provide family-friendly, outdoor celebrations by illuminating public spaces through art sculptures and other smart light activities.
Through these events and activities, SLS aims to increase awareness in the reduction of energy usage, engage public and professional participation in best practices in lighting design, promote dark city skies and improve on energy-efficient lighting performances.
About The PowerSeraya Group
PowerSeraya is in the business of producing, wholesaling, trading and retailing of energy; with a primary focus on electricity. As an established player in Singapore’s energy sector, it supplies about 30 per cent of the country’s energy needs through its multi-utilities platform.
The PowerSeraya Group has two subsidiaries: Seraya Energy, the retail arm that provides energy solutions to customers; as well as PetroSeraya, the physical oil trading arm of the Group. The PowerSeraya Group is a wholly-owned subsidiary of YTL Power International Berhad.
To find out more about PowerSeraya, please visit the website: www.powerseraya.com.sg.
For media enquiries, please contact:
Rachel Lo
Fulford Public Relations
Tel: 6327 6177 (O), 9847 8839 (M)
Email: rlo@fulfordpr.com
Kimberly Mah
Fulford Public Relations
Tel: 6324 2504 (O), 9871 7187 (M)
Email: kmah@fulfordpr.com
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