Founder and managing director Jessica Cheam investigates the relationship between business and our natural world, and shares about the genesis of Eco-Business in this book chapter contribution to 'Peace and Nature', a book compilation of 50 essays and edited by Professor Tommy Koh, Lye Lin Heng and Shawn Lum launched in Singapore recently.
If sustainability really was at the heart of everything businesses did, the planet probably would not be 1.2°C warmer than it should be. It's time for corporates to stop using the same meaningless catchphrase – or risk alienating consumers