The Global Platform for Sustainable Natural Rubber (GPSNR), an industry-backed organisation set up to drive sustainability in the natural rubber sector, has hired a communications manager.
Taking that role is Bani Bains, who joins from World Wide Fund for Nature (WWF), where she managed social media and data, based in Singapore.
Prior to her role at WWF in Singapore, Bains worked in the communications team for WWF India. She has also worked in communications for air quality campaign group Clean Air Asia.
GPSNR was set up in 2019 by the World Business Council for Sustainable Development to ensure the sustainable production and supply of natural rubber.
Recent initiatives GPSNR has launched include a commitment from rubber growers, tyre manufacturers and automakers to cut deforestation and human rights abuses out of the rubber suppy chain.
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