Purpose in Action: Navigating the journey to organisational purpose

Purpose in Action: Navigating the journey to organisational purpose

Join The Purpose Business (TPB) on Jan 11, 2024, for an insightful webinar on embedding organisational purpose into action, featuring an outstanding panel of experts.

  • Koh Ching Ching, Head of Group Brand and Communications at OCBC, brings to the table her expertise in harmonising brand communications with organisational purpose. Learn from OCBC’s recent journey in rediscovering their purpose and how they’ve successfully integrated their ethos with brand strategy.
  • Andy Brown, Chief Sustainability Officer at Anglian Water, will share how they went from becoming a public interest company in 2019 and from there used PAS 808, the British Standard for Purpose Driven Organisations, as an evaluative mirror, to determine accountabilities, governance improvements, behaviours and many more factors to truly embedding its purpose across the business.
  • Victoria Hurth, who introduces herself as a Pracademic working through the theory and technicals of organisational purpose, joins us to share what she has seen in practice across many organisations. She will share what it’s like to develop the first national standard for purpose-driven organisations, and offer insights on how organisations can use it to kickstart business transformation.
  • TPB founder Pat Dwyer, will share her expertise on how businesses in Asia are putting purpose into action and why she’s excited about governance and sustainability as cornerstones of purposeful transformation.

Engage with these thought leaders and be part of the movement towards a purpose-fuelled business model! Register now: https://shorturl.at/ghjpw

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