How can Singapore’s digital services be greener?

Singapore’s rapidly expanding digital economy is driving a surge in data centre energy consumption, creating new challenges for the country’s low-carbon ambitions. This Eco-Business video explores how green software and efficient digital infrastructure can support sustainable digital growth.

Singapore’s rapidly expanding digital economy is driving a surge in data centre energy consumption, creating new challenges for the country’s low-carbon ambitions. As the invisible infrastructure powering everything from online communications to artificial intelligence (AI) applications, data centres already account for more than 7 per cent of Singapore’s electricity demand, a figure projected to rise to 12 per cent by 2030.

To address this challenge, the Infocomm Media Development Authority’s (IMDA) Green Data Centre Roadmap aims to decouple digital growth from energy consumption by improving efficiency, instead of simply expanding capacity. Industry leaders such as IBM and Ant International highlight that software optimisation is emerging as a powerful tool for reducing emissions, often delivering faster and more cost-effective improvements than hardware upgrades alone.

The video explores how green software practices, efficient system architectures and the use of smaller, purpose-built AI models can significantly lower computing requirements while maintaining performance. These approaches not only reduce energy consumption and carbon footprints but also improve business resilience and competitiveness.

With global data centre electricity demand expected to double by 2030, largely driven by AI workloads, collaboration between governments and industry will be essential. Through initiatives such as IMDA’s Green Software Trial, public-private partnerships are helping develop scalable solutions that balance technological innovation with sustainability.

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