#advertising Berita
Tenaga
‘Threat to climate information integrity’: Big Oil unleashed internet ad blitz ahead of COP30
Watchdog says fossil fuel firms flooded the internet with Google ads to polish their image ahead of critical COP30 climate negotiations.
Makanan & Pertanian
Half of global croplands could see a drop in suitable crops at 2°C of warming
More than half of global cropland areas could see a decline in the number of suitable crops under a warming scenario of 2°C, new research finds.
Polisi & Kewangan
Carbon offsets abuse most common form of greenwashing in Southeast Asia; Malaysia is a false claims hotspot: NGO tracker
The findings barely scratch the surface of the greenwashing problem in the region, said RimbaWatch, the Malaysian NGO behind the database. Southeast Asia needs provisions for penalties and better policing of green claims, it said.
Karbon & Cuaca
17 brands called out for greenwashing in 2024
Airlines came under intense scrutiny for suspect green claims this year, as did net zero targets, sustainability-linked loans and the UN-led COP process. Australia led the Asia Pacific region for penalising firms for greenwashing with fines.
#advertising Pendapat
Polisi & Kewangan
Fossil fuel adverts are today’s tobacco. Cities must ban them
The promotion of oil, coal and gas is poisoning our environment, driving climate change and slowing the clean energy transition.
Karbon & Cuaca
Fossil fuel ads work on you too – here’s how
Fossil fuel firms are among the biggest spenders on Google ads that are designed to resemble search results.
If sustainability really was at the heart of everything businesses did, the planet probably would not be 1.2°C warmer than it should be. It's time for corporates to stop using the same meaningless catchphrase – or risk alienating consumers
#advertising Video
While some companies greenhush, others are upfront about their inability to meet sustainability targets. Eco-Business asked experts at the Ecosperity conference if it pays for businesses to be "vulnerable" about sustainability progress.
#advertising Audio
Despite a decline in cases of greenwashing, academic Kim Schumacher tells the EB Podcast that the problem isn't going away, it's just taking on a different form as companies roll back sustainability commitments.
