Eco Expo Asia 2013 continues to offer great green business potential in Asia

Hong Kong, April 2013

Press Release   

Eco Expo Asia   
International Trade Fair on Environmental Protection   
AsiaWorld-Expo   
Hong Kong, 28 – 31 October 2013   
   
Eco Expo Asia continues to offer great green business potential in Asia

Growing environmental issues and strong government investment highlights unique market opportunities

Recognised as Asia’s leading green-tech exhibition, Eco Expo Asia will take place once again this fall at AsiaWorld-Expo in Hong Kong from 28 – 31 October. Developed with a strong commitment to the regional growth of green business, the annual show is organised by Messe Frankfurt (HK) Ltd and the Hong Kong Trade Development Council, with co-organisation by the Environment Bureau of the Government of Hong Kong Special Administrative Region.

Each year, the fair aims to highlight the latest breakthroughs in green products, services and technologies for use in a range of industries. It is also designed as a central meeting point for enterprises, governments and academic professionals to share, acquire and implement green solutions that offer economic and social benefits. This is made possible through the support and assistance of Hong Kong, Chinese mainland and South East Asian government departments as well as more than 30 local and international trade associations and government agencies.

The 2013 show will focus on the four major areas of Waste Management and Recycling, Green Building Services and Solutions, Energy Efficiency & Energy and Eco-friendly Products. Currently, exhibitors from Canada, Chinese mainland, Czech Republic, Hong Kong, South Korea and Thailand have signed up to capture the region’s numerous green business opportunities.

The eighth edition will host a number of renowned international green-tech suppliers, including one of the industry’s biggest brands, Bayer MaterialScience. As a global leader in the green building sector, Bayer MaterialScience is planning to introduce its EcoCommercial Building Programme to green building professionals at the fair. Commenting on the programme’s track record, Dr Michael Voigt, Head of the EcoCommercial Building – Center of Excellence China noted: “The EcoCommercial Building Programme has already proven its success worldwide. The construction process itself involves the complete recycling of natural resources and the avoidance of waste, air, water and soil pollution.”

Growing environmental issues and strong government investment highlights unique market opportunities

As countries across Asia continue to witness unprecedented economic growth, the region’s respective nations keep facing major challenges to the environment. Industry professionals and government officials have started to see the impact of these challenges, and have begun forming initiatives that offer a greener future to companies and individuals. Governments across South East Asia for example have created policies and programmes that aim to save between USD 15 – 43 billion in power by 2020. While in the Chinese mainland, the government has pledged to invest USD 481.9 billion in various green projects under the 12th Five-Year period.

For Hong Kong, the two biggest environmental issues are waste management and energy consumption in buildings. While the region’s government is making considerable efforts to reduce total disposable municipal waste to less than 1 million tonnes by 2014, the region is greatly in need of new technologies at the industrial, governmental and individual levels. Strong demand can also been found for innovative solutions that can provide green efficiency in buildings, as approximately 90% of Hong Kong’s total electricity consumption is contributed by properties. For suppliers with innovative and novel solutions, market opportunities are growing year after year. And Eco Expo Asia continues to position itself as the regional platform for these suppliers to promote their latest solutions.

For more information, please email ecoexpo@hongkong.messefrankfurt.com, or exhibitions@hktdc.org, or visit www.ecoexpoasia.com.

– end –

Background information on Messe Frankfurt
Messe Frankfurt is Germany’s leading trade fair organiser, with 538* million euros in sales and 1,891* active employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries and approx. 50 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2012, Messe Frankfurt organised 109* trade fairs, of which more than half took place outside Germany. Messe Frankfurt’s exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Center. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent. For more information, please visit our website at: www.messefrankfurt.com
* preliminary numbers (2012)

Background information on HKTDC
A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 global offices, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and on the mainland, while providing information via trade publications, research reports and online. For more information, please visit: www.hktdc.com.
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Media Contact
Keena Tsui
Messe Frankfurt (HK) Ltd
Direct line +852 2238 9970
Fax   +852 2519 6800
keena.tsui@hongkong.messefrankfurt.com
www.messefrankfurt.com.hk
www.ecoexpoasia.com

Gloria Yam
Hong Kong Trade Development Council
Direct line +852 2240 4356
Fax +852 3915 2464
gloria.kk.yam@hktdc.org
www.hktdc.com

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