Join the SB community in the capital city of Spain to discover how brand and sustainability leaders are accelerating business success by activating brand purpose. Learn how to build a trusted and authentic brand that activates purpose at its core.
Here´s a peek at what´s going to be happening at SB´17 Madrid:
Building a Purpose-Driven Organisation
- Powered by Purpose: A Roadmap for Business Strategy
- Turning the Tanker: Embedding Purpose within a Multi-National Organisation
- Do Purpose & Profitability Go Hand in Hand?
Pathways to Sustainability-Led Innovation
- Building a Purposeful Organisation: Transformation Done Right
- Celebrating Failure as a Stepping Stone to Sustainability-led Innovation
- Why Brands Should Pay Attention to Collaborative Consumption and the Sharing Economy
Engaging Customers through Purpose-Driven Interactions
- How Brands are Building Trust through Sustainable Marketing Interactions
- Brand Activism: Business Leading on Societal Problems
- Connecting Customers to Brand Purpose & Mission
Sustainable Brands Media